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Retail Marketing & Retail Technology Blog

Campaign corner Dehydration. Is dehydration making you disappear? In Getorade’s new commercial, a basketball player prep...
Campaign scoop Meow Mix. What’s cuter than 1 cat singing a Meow Mix jingle? 5 cats dressed in denim singing the jingle l...
Campaign corner Peculiar mural. Planters introduces its new line of flavored cashew snacks with an “interesting” commerc...
Campaign corner Hate comments. Liquid Death did it again. The brand released a complete music video this week for one of...
Campaign corner Superbowl excitement. Pepsi is bringing the excitement of the Super Bowl halftime show to the UEFA Champ...
Campaign scoop Press Play. Rockstar, the energy drink, plans to recruit several musicians as brand ambassadors in order ...
Campaign corner Get a vasectomy. Ryan Reynolds and Jessie James Decker have joined forces once again to create a third v...
Campaign corner Good game. Coca-Cola and League of Legends are partnering up to create a unique beverage flavor designed...
Campaign corner Death to plastic. Did you know that only 5% of plastic is actually recycled? In Liquid Death’s recent co...
Campaign corner Gym routine. Propel has a new advertising campaign featuring actor Michael B. Jordan. In the campaign, J...
Campaign corner Adieu. Corona’s recent commercial shows that relaxation means different things to different people. Whil...
Campaign corner Stay smart. In Smartwater’s commercial, Pete Davidson's working smart by just video-calling in for his S...
Campaign corner Add some “bueno”. According to Tajín’s commercial, its blend of chili, lime, and salt boasts a unique fl...
Campaign corner Taste tester. In Hershey’s commercial, we find out that Lane, a kid, chose to dress up as a Hershey's ta...
Campaign corner Only the best. In Farmer’s Dog’s commercial a woman shares the tale of how her family welcomed a golden ...

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