Campaign corner Beer fight. No, we didn’t forget about this beer fight commercial at the Super Bowl. At a bar, a devoted Coors Light fan excitedly rev...
Nicoleta Nicoleta
Feb 28,2023
Campaign scoop M&M Lovin’. In this commercial, Maya Rudolph, a big fan of M&M's, shared that many people, including her, love her. To highlight this, ...
Nicoleta Nicoleta
Jan 31,2023
Campaign scoop A little taste of Hell. Philadelphia recently released a limited-edition product called "A Little Taste o...
Campaign scoop Purpose Marketing. What if a raccoon recycled more than you? Well, this might be true considering the lat...
Campaign corner True self. Pineapple juice might not be the most common choice for most people. This commercial from Dol...
Every retail professional wants to stay on top of his game. Constantly learning about shopper behavior is a must in this...
Getting new customers is challenging, especially in this competitive industry. The acquisition cost is rising for both e...
Times and trends are changing rapidly. Nowadays, sustainability and green initiatives are the centers of attention. The ...
Campaign scoop A true commercial mash-up. What would be the weirdest combination of brands to promote their products? Th...
People love to shop and this isn’t going to change. Even with the rising inflation and people saving up for an uncertain...
Campaign scoop Blind Taste Test. How to show that people appreciate your flavored sparkling water? A blind taste test. I...
Customer experiences come in all shapes and sizes. Some shoppers might be in a hurry and just want to grab a quick snack...
Campaign scoop Grab them all! Increased interest in healthier food choices increased the consumption of plant-based food...
Customers that step foot inside your store are ready to make a purchase or, at least, they are considering it. Unlike sh...

The new generation of POS displays will completely rock your world.

Find out all about the interactive shelf advertising robot used by top FMCG brands around the world.