TOP FMCG BRANDS HAVE ALREADY CHOSEN TOKINOMO
One of the major advantages that brick-and-mortar stores have over eCommerce sites is the ability to interact and engage with their customers in-store and in real time. That real-life engagement is key to getting a customer’s attention and supercharging sales.
Tokinomo creates a multi-sensory experience for the shopper with the help of motion, sound, and light, which drives sales based on shopper engagement rather than price cuts. With an average sales increase of 200%, Tokinomo is the ultimate merchandising solution!
50% of the shoppers walking by the shelf notice the product advertised by Tokinomo robots.
30% of the shoppers walking by the shelf interact with the product advertised by Tokinomo.
The average increase in sales generated by Tokinomo robots is +200% across categories.
Top FMCG brands of the world rely on Tokinomo to create amazing shopping experiences in supermarkets and increase sales through storytelling rather than discounts or special offers. Find out how Henkel managed to "scratch" 159% more sales for Le Chat with an interactive Tokinomo activation implemented in 20 Auchan stores in France.
The world's leading grocers are constantly looking to stay on top of trends and improve the shopping experience for their customers. Here are 3 ways in which Tokinomo can help you remain competitive and win the retail game.
Limited space, limited possibilities – you might say, and we totally get your point. It’s quite challenging to increase profits in a bounded space. But limits are made to be overcome. And Tokinomo is the power tool to do that. Just think about it: you supercharge sales for your private labels and provide your suppliers with the latest technology to promote their own products in your store. It is by far the best way to maximise profits per square meter and experience success beyond limits.
As a retailer, you may want to maximize the sales and profits of a particular product or category. Whether that’s due to a desire to promote your private label, a special in-store promotion, or a drop in sales for a particular category, Tokinomo can be the perfect solution. Strategically use it for those specific products that require a special promotion and watch the sales rise. After the goal is achieved, use Tokinomo for the next category to keep profiting.
Tokinomo has quite a reputation for increasing product visibility, brand awareness, and shopper engagement. When it comes to product recognition, 40% of people who walked in the specific aisle remember the name of the product advertised with our robot. That says a lot about the power of Tokinomo to stick to the customers’ minds and turning a regular visit to the grocery shop into a truly memorable one.
We had the pleasure of doing pilot campaigns with Tokinomo and we thought that their brand activation solution is very innovative and efficient. Since then, we have been running several campaigns for our private labels or for the brands available in our assortment, and the results have been remarkable: impressive sales lifts during the activations and a great experiential impact on the customers. We will continue to develop modern in-store activation solutions for our suppliers’ brands, and we are pleased that they include Tokinomo as well.
“I would definitely call it a success. I picked a high dollar item, that doesn’t have high velocity turns.
The Big Sexy hairspray had a 500% increase in sales compared with the prior 10-days.
The customers and employee’s had a lot of fun with it. I know Big Sexy hairspray will stick in our customers minds for a long time to come.”
“Surprise, smiles, excitement for the potential consumer, quantifiable results beyond expectations for the retailer”
Retailers all over the world are looking for new solutions to generate new profits. You found it! Ready to put this highly effective merchandising solution to work? Contact our team for more information or a quote today. Get ready to: