Brands are “fighting” to get the attention of customers and it is no easy task. There are hundreds of brands and it is hard to stay on top of the competition and be top of mind for shoppers. 

We are pleased to announce that we have made a series of far-reaching new improvements, clarifications, and additions to Tokinomo’s Cloud Platform.

Brick and mortar stores are considered old-fashioned and many customers are turning to online platforms to make their grocery shopping. However, there are still powerful and innovative brands that...

Retail is changing as we speak. COVID-19, the iceberg that hit the whole retail industry is slowly (too slowly) melting away, but its effects will continue to impact this industry for many years....

The last mile is the hardest, but it is also the most rewarding. This is also true in retailing. While retailers focus on getting their customers inside the shops, they forget about the most...

What better way to amaze customers than to bring something new to the table (or should we say shelf)? Shoppers in Auchan stores in France were astonished by their favorite laundry detergent, Le...

Danone is definitely an FMCG brand that loves connecting with its customers. That is why they decided to create an influencer marketing campaign with Cláudia Vieira, their brand ambassador in...

Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story. Storytelling...

Tokinomo HQ says HI! Before talking business, we want to take a moment to send all the best wishes to our partners around the world. We truly hope you are staying healthy and coping well with this...

The retail industry, like so many other industries, is currently being rocked hard by the Coronavirus which has unfortunately resulted in many conferences and trade shows being canceled. Social...

We are bombarded with ads, promotions, and banners every day. Open the browser, you get 3 ads, open the email, 5 cold messages. Of course, due to the massive amount of ads, customers are no longer...

Is H.E.N.R.Y gone yet? C.A.R.L.Y  is coming into the stores and it’s coming faster than expected. C.A.R.L.Y  is the new segment of shoppers who are prepared to enter your store, look out for...

How can you make sure that you reach the shelves of the biggest retailers? How can you increase brand awareness and customer loyalty? How can you promote your products efficiently? 

Technology is improving as we speak. Robots exist, IoT is here to support your business, AI can help you amaze your customers, and VR can help you travel in a different world.