The pandemic changed the way we did many things. One of the things that are not going to be the same as it used to be in 2019 is shopping. Yes, eCommerce is gaining more popularity, but brick and...

We can’t live without products, but we can’t also live without experience. That’s why shopping now has become much more than a simple chore we do on the weekend. Retailers are looking for better...

One of the most important skills is the power to adapt in difficult situations. While some simply adapt, others find innovative ways to tackle the problem. During this pandemic, all industries...

Brands are “fighting” to get the attention of customers and it is no easy task. There are hundreds of brands and it is hard to stay on top of the competition and be top of mind for shoppers. 

We are pleased to announce that we have made a series of far-reaching new improvements, clarifications, and additions to Tokinomo’s Cloud Platform.

Brick and mortar stores are considered old-fashioned and many customers are turning to online platforms to make their grocery shopping. However, there are still powerful and innovative brands that...

Retail is changing as we speak. COVID-19, the iceberg that hit the whole retail industry is slowly (too slowly) melting away, but its effects will continue to impact this industry for many years....

The last mile is the hardest, but it is also the most rewarding. This is also true in retailing. While retailers focus on getting their customers inside the shops, they forget about the most...

What better way to amaze customers than to bring something new to the table (or should we say shelf)? Shoppers in Auchan stores in France were astonished by their favorite laundry detergent, Le...

Danone is definitely an FMCG brand that loves connecting with its customers. That is why they decided to create an influencer marketing campaign with Cláudia Vieira, their brand ambassador in...

Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story. Storytelling...

Tokinomo HQ says HI! Before talking business, we want to take a moment to send all the best wishes to our partners around the world. We truly hope you are staying healthy and coping well with this...

The retail industry, like so many other industries, is currently being rocked hard by the Coronavirus which has unfortunately resulted in many conferences and trade shows being canceled. Social...

We are bombarded with ads, promotions, and banners every day. Open the browser, you get 3 ads, open the email, 5 cold messages. Of course, due to the massive amount of ads, customers are no longer...