Blog – TOKINOMO | shopper experience

Did you know that a new study from HubSpot showed that 55% of US and UK consumers mentioned that their brand loyalty is declining? During these challe...

Nicoleta
Sep 13,2023

retail technology

shopper experience

retail advertising

Staying ahead of the curve: emerging trends in retail advertising

In the ever-evolving realm of retail, where the intersection of technology, consumer behavior, and marketing strategies constantly reshapes the landsc...

Nicoleta
Aug 23,2023

Enhancing Retail Experiences: The Power of In-Store Media Networks

In today's rapidly evolving retail landscape, technology continues to reshape the way consumers interact with brands and...

10 essential retail metrics and KPIs for brick and mortar retailers

While you might think that only sales are the indicator of a top-performing store, there are various KPIs and metrics th...

Cost-effective in-store marketing solutions for smaller brands

Most brands are looking at new ways to promote their products and focusing on digital experiences, but they are forgetti...

InStore Disrupt: Key takeaways from Top Retail Influencers

InStore Disrupt 2023 is a wrap! We created InStore Disrupt to give retail professionals and other like-minded people an ...

Robots in store, Livestream shopping, and Retail Sales - Weekly Snacks #56

Campaign corner Gym routine. Propel has a new advertising campaign featuring actor Michael B. Jordan. In the campaign, J...

Artificial intelligence in Retail: Great ways to use it

Everybody has heard about ChatGPT. While this is the most well-known use of artificial intelligence, this technology is ...

In-Store Disrupt 2023 - Online event powered by Tokinomo

In-store, online, omnichannel, and multichannel. No matter the channel shoppers choose, we all have the same goal - to p...

AR in Retail, Indie Revival, and Grocery purchases - Weekly Snacks #53

Campaign corner Add some “bueno”. According to Tajín’s commercial, its blend of chili, lime, and salt boasts a unique fl...

Consumer Forecast 2024: How to Engage the Shopper Profiles of Tomorrow

A shopper profile is a description of a type or a set of customers. It describes the preferences and typicalities of a c...

Shopping habits, Retail Media, and Virtual Fitting Rooms - Weekly Snacks #52

Campaign corner Taste tester. In Hershey’s commercial, we find out that Lane, a kid, chose to dress up as a Hershey's ta...

Buy now, pay later: What is the impact of flexible payments?

This rising inflation is impacting the way we shop and what we add to our carts. While some social categories might stil...

Greedflation: What is it and how is it impacting the retail industry?

Everybody knows that rising inflation has a negative impact on retail sales and is putting pressure on customers who are...

Gen Alpha Consumers: Characteristics and tactics that will help you attract this generation

Same-day delivery, Holiday spending, and omnichannel retailing - Weekly Snacks #72

The Post-Purchase experience and its impact on customer loyalty

Generative AI risks, Sustainability in retail, and Automated stores - Weekly Snacks #71

36 shopper marketing and retail statistics you need to know

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Gen Alpha Consumers: Characteristics..