in-store marketing
brick and mortar retail
brand awareness
How to increase brand awareness in-store
Nowadays, competition is fierce in most industries, including the retail sector. That’s why brands are trying their best to stay on top of the competi...
Nicoleta Nicoleta
Jul 13,2022
in-store marketing
brick and mortar retail
In-store audio marketing: Speak the language of your shoppers
Innovation seems to be the main focus of retail businesses in the last few years. The impact of the COVID-19 pandemic and the need to change old marke...
Nicoleta Nicoleta
Apr 20,2022
How to create hype with your in-store brand activation
Customers step foot inside the store and they are bombarded with hundreds of options. 10 types of hair products, 20 bran...
Kinder's In-store Marketing Campaign goes viral on Social Media
Brick and mortar stores are considered old-fashioned and many customers are turning to online platforms to make their gr...
Expert round-up: The state of in-store marketing in 2021
Retail is changing as we speak. COVID-19, the iceberg that hit the whole retail industry is slowly (too slowly) melting ...
Henkel made Le Chat “scratch” 159% more sales in Auchan, France
What better way to amaze customers than to bring something new to the table (or should we say shelf)? Shoppers in Auchan...
In-store influencer marketing? Let Danone show you how it’s done!
Danone is definitely an FMCG brand that loves connecting with its customers. That is why they decided to create an influ...
In-store marketing for the C.A.R.L.Y shopper
Is H.E.N.R.Y gone yet? C.A.R.L.Y  is coming into the stores and it’s coming faster than expected. C.A.R.L.Y  is the new ...
In-store Marketing: How to Boost and Track Retail Sales
Over the past decades, not much has changed in the retail world when it comes to techniques used to increase sales. Same...
Where exactly is the line when it comes to your customers' privacy?
Business would be a lot easier if there was a GPS or some app that would show us where is that thin, invisible border be...
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