Blog – TOKINOMO | shopper marketing (6)

Ageism, Automation, and Food Preferences - Weekly Snacks #23

Campaign scoop Hard I Dew. Ever loved a beverage so much that you want to marry it? Well, Hard MTN Dew gives you that po...

Shopper benefits and sustainability - Weekly Snacks #22

Campaign Corner Triangles: they're everywhere. Triangles are everywhere and they look like chips. Doritos launched a new...

Shopper Marketing Weekly Snacks #19

Campaign scoop

The future of grocery retail | Expert round-up

A pandemic, the rising inflation and cost-of-living, everchanging trends, demanding customers, and supply chain issues. ...

Shopper Marketing Weekly Snacks #18

Campaign scoop Keeping it cool. Some things should never change, while others might need some refreshing from time to ti...

Shopper Marketing Weekly Snacks #17

Campaign scoop The power of branding. When a brand manages to remain top of mind for shoppers, then the magic happens. H...

Shopper Marketing Weekly Snacks #13

Campaign scoop Saving up. Prices have gone up on almost everything, including gas. Carpooling, choosing public transport...

Rainbow washing: What is it and why it needs to stop

It’s almost the end of June and the world seems to be filled with rainbow-colored flags. The retail industry is no stran...

Shopper Marketing Weekly Snacks #05

Campaign corner

How to Market to Millennials and Gen Z Shoppers

Millennials have been shopping in stores for many years and they have shaped the way retailers market their products. No...

Shopper Marketing Weekly Snacks #04

Campaign scoop Paying tribute in an annoying way. Pringles takes an irritating walk down memory lane. In its latest soci...

Shopper Marketing Weekly Snacks #03

Let’s get physical!

shopper marketing
Apr 13,2022

Top 5 Shopper Profiles for Grocery Stores

It’s important to know your customers and understand their needs and wants. This industry is changing constantly and so ...

shopper marketing
Apr 12,2022

Shopper Marketing Weekly Snacks #01

Putting the shopper experience first One-stop shopping. It’s 2022 and retailers know that customer experience is the key...

shopper marketing
Apr 5,2022

Shopper behavior: The most important indicator for a retail strategy

Nowadays, it’s a shopper-centric world. Unlike the 60s when customers didn’t have as many options, now, they can move fr...

Brand Trust

Brand Building: A Comprehensive Step-by-Step Guide

Tokinomo's 5-Year Journey: A Trailblazer in Robotic Shelf Advertising

The Power of Branding in Driving Business Success

Last-mile technology, Shoppable ads, and Self-checkout - Weekly Snacks #90

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