Blog – TOKINOMO | shopper marketing (5)

Retail predictions, customer loyalty, and holiday merchandising - Weekly Snacks #36

Christmas commercials Relaxed Christmas. Oh, the Christmas holiday! A few days off that are filled with overbuying, cook...

Retail Predictions for 2023: Retail Experts Discuss What’s In Store for Retail Marketing

2023 is just around the corner and we want to give you a head start. That’s why we’ve talked with top retail influencers...

Christmas commercials, Cyber Monday spending, and Shoppable videos - Weekly Snacks #35

The battle of Christmas commercials Asda’s Elf. This Christmas commercial is witty and funny thanks to Buddy the Elf. Yo...

Virtual store, Holiday tension, and Digital coupons - Weekly Snacks #34

Campaign Corner Snowman snack. When you have great snacks, everybody wants a taste. In this commercial, PepsiCo shows th...

Purpose Marketing, Metaverse, and Facial recognition - Weekly Snacks #33

Campaign scoop Purpose Marketing. What if a raccoon recycled more than you? Well, this might be true considering the lat...

Holiday drinking, DTC, and Customer Behaviour - Weekly Snacks #32

Campaign corner True self. Pineapple juice might not be the most common choice for most people. This commercial from Dol...

Recycling, Future of Food Retail, and Grocery Tech Graveyard- Weekly Snacks #31

Campaign Corner Beer on Netflix. Beer brands were shut down from Amazon Prime’s ads due to a recent policy that prohibit...

Trendy foods, Target's Christmas, and Metaverse Cameos - Weekly Snacks #30

Campaign scoop Love the Holidays. Everybody loves the “holiday feeling”, right? That warm fuzzy feeling that you get whe...

Grocery inflation, Black Friday plans, and Higher-income shoppers - Weekly Snacks #29

Campaign corner Spooky delivery. Is there anything scarier than running out of candy? This Halloween, Uber Eats solves e...

Food inflation, in-store tech, and Gen Z Marketing - Weekly Snacks #28

Campaign corner Special Salmon: Loved Tormund Giantsbane from Game of Thrones? Then you are going to enjoy this campaign...

Food-as-medicine, shopping apps, and high-tech expectations - Weekly Snacks #27

Campaign scoop Caring for your heart. It’s important to take care of your health and exercise constantly. Imagine going ...

Healthy features, food, and Christmas shopping- Weekly Snacks #26

Campaign Corner Be the food hero. What’s for breakfast? How about lunch or dinner? Those brave men and women who decide ...

Plant-based products, canceled orders, and quick commerce - Weekly Snacks #25

Campaign scoop Romance novel. Remember classic covers of romance novels with a shirtless man? Well, Capri Sun took it to...

Customer perception, shrinkflation, and shoplifting Weekly Snacks #24

Campaign scoop Forgotten password. Streaming services are great, especially for true fans. What happens when a football ...

Shopper marketing books: 10 insightful reads for shopper marketing professionals

Every retail professional wants to stay on top of his game. Constantly learning about shopper behavior is a must in this...

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