Blog – TOKINOMO

It’s almost the end of June and the world seems to be filled with rainbow-colored flags. The retail industry is no stran...

Campaign scoop Gold Lions. The Cannes Lions International Festival of Creativity took place just a few days ago and Ogil...

People love to shop and this isn’t going to change. Even with the rising inflation and people saving up for an uncertain...

Campaign scoop Music and food. What do brand activations and eggs 🥚 have in common? Apparently, a lot. Just Eggs wants ...

When you walk into the supermarket, what makes you choose a bottle of pasta sauce over another one? Or a box of cereal o...

Campaign scoop Blind Taste Test. How to show that people appreciate your flavored sparkling water? A blind taste test. I...

Customer experiences come in all shapes and sizes. Some shoppers might be in a hurry and just want to grab a quick snack...

Campaign scoop Grab them all! Increased interest in healthier food choices increased the consumption of plant-based food...

Customers that step foot inside your store are ready to make a purchase or, at least, they are considering it. Unlike sh...

Retail Marketing & Retail Technology Blog